Unlimited content and strategy services for the technology industry

Running Start Communication offers a subscription-based content model to deliver high-quality written content for marketing teams in the technology industry.

This model helps you accelerate the content-development process at a fraction of the cost associated with in-house writers, outside agencies, and freelancers.

Retainer models based are notoriously hard to quantify and often leave clients wondering if they’re getting what they pay for. Per-project pricing may be easier to understand, but fees can quickly add up, especially for marketing teams who need a lot of content, but don’t have a lot of budget.

The time is right for a new approach: a monthly subscription model that gives you better content, faster, and at a much lower cost than retainers or per-project pricing.

Finding a freelancer with enough experience in the technology industry can be hard. Even if you do, many writers disappoint by overpromising and underdelivering with missed deadlines and writing that misses the mark.

Content agencies may seem to overcome these challenges – “we have project managers and customer success staff” – but these extra layers add too much process, time delays, and cost.

With Running Start, you get ongoing access to a writer with 25 years of experience writing for the technology industry, but in a cost-effective subscription model that delivers maximum output at minimal cost.

We believe in the power of partnership. Unlike transactional freelancers, Running Start operates at its best when we serve as an ongoing, virtual, and strategic member of your team.

We are committed to your success and play a proactive role to help you achieve it. We go above and beyond by proactively pitching new content ideas, volunteering for “hot potato” projects, and suggesting ways to get more assets out of a single project.

Flexibility! Imagine you suddenly inherit a big project you didn’t expect, complete with aggressive deadlines and high pressure from executive stakeholders.

Instead of scrambling to find the right resource – and potentially paying a premium – you can simply prioritize this project as part of your content subscription with Running Start. We’ll get it done to meet your deadline, without charging additional fees.

Marketing teams do their best to plan their work and support internal SLAs and ongoing requests, but surprises pop up every once in a while. A content subscription model gives you the flexibility to handle these possible bumps in the road in stride – and keep your clients happy.

You (or your team) are free to line up as many project requests as you like. During our monthly strategy meeting, we’ll map out the specifics for each project. We then systematically address each project one after the other. Once you’re completely satisfied with the results of one, we start tackling the next one.

We default to a Trello workspace for clients without a project management platform. Yet we’re willing to work within whatever systems you have in place. 

Smaller requests (emails and landing pages, for example) are completed in two-three days. Medium projects (blog articles, case studies, press releases) can be done in four-five days Longer requests, such as eBooks and white papers, require more time and will be officially scoped and scheduled.

In the vast majority of cases, second drafts and final revisions are handled within one business day, giving you fast responses and accelerated projects.

We want to make it easy for you. If you prefer to receive a standard invoice, we will send an invoice as soon as we start working together. This reflects the fact that we’ll get to work right away for the month ahead and lets us get paid on a 30-day cycle.

Or for marketing teams who already pay for many other subscription-based services using a corporate card, we also accept payment by credit card.

No contracts required. Pause or cancel your subscription at any time.

Running Start Communications is a one-man agency. You’ll work directly with Jason Rasmuson on all projects, but don’t worry, I have the passion, experience, and bandwidth you need to develop credible, compelling marketing content.

Learn more about my experience or my background.